To support the Meerstone Community Archaeology Manual I have over the last 6 months or so created a number of tutorial videos on surveying and GIS, and added them to a new YouTube channel.7
I have had to take on all the roles that you might expect from video production. Writer, graphic artist, cameraman, soundman, editor, director, producer, and presenter. Not easy, especially as I have had a budget of zero. It has been a huge learning curve but with each one I feel that the quality has improved.
Online videos often fall into two categories: low quality (low res and poor sound), or really slick HD (think bright, loud, flashy and dynamic). I don’t have the skills, time or equipment to complete with the HD guys but I have tried to produce videos that are at a good resolution, have clear audio and that contain concise easy to understand content while also being visually interesting. I’m not going to be the next Spielberg but I think that I have hit the middle ground between the two extremes of online video content.
Look out for the use of standardised titles and credit sequences, channel idents and use of music.